Singapore – Jollibee Singapore reaffirmed its close ties with the Philippine Embassy after its leadership team paid a courtesy call to Philippine Ambassador Medardo G. Macaraig on August 18, 2026. Country Business Head Butch G. Nape led the delegation, marking another milestone in the brand’s long-running partnership with the Embassy in promoting Filipino food and culture across Singapore.
According to a statement published by the Philippine Embassy in Singapore, the meeting spotlighted Jollibee’s steady growth in the city-state and its shared work with the Embassy in bringing Filipino cuisine, culture, and community closer to Filipinos abroad and locals alike.
From Lucky Plaza to 25 Outlets Across Singapore
Many kabayan still remember when Jollibee first opened its doors at Lucky Plaza back in 2013. That single outlet has since grown into a familiar sight for the Filipino community here. Today, the homegrown brand runs 25 outlets scattered across the island, giving OFWs a comforting taste of home no matter where they are.
Ranked #1 in Customer Service
Jollibee isn’t just popular with Filipinos, it’s winning over the wider Singapore market too. The brand topped the Fast Food Restaurant Chains category in the Singapore’s Best Customer Service 2025/2026 survey, conducted by The Straits Times together with Statista.
The recognition carries weight, as the study was built on solid numbers:
- More than 100,000 evaluations
- Feedback from over 10,000 respondents
Featured in Flavors of Diplomacy
During the visit, Ambassador Macaraig shared the Embassy’s digital publication, Flavors of Diplomacy: The Philippine Food Guide in the Lion City. Launched in June 2026, the guide maps out the rising presence of Filipino restaurants, food businesses, and entrepreneurs across Singapore.
Jollibee is one of the establishments featured in the guide, a nod to its steady support of Embassy programs that champion Philippine cuisine.
A Taste of the Philippines at the Diplomatic Table
The brand’s involvement goes beyond its outlets. Jollibee recently joined the Embassy’s 2026 Independence Day Diplomatic Reception, standing alongside other Filipino food businesses to serve local flavors to Singapore officials, members of the diplomatic corps, and invited guests.
The Embassy thanked Jollibee for its continued backing and expressed hope for more joint projects ahead. For the Embassy, food remains a powerful tool, one that builds cultural bridges, boosts trade, and strengthens the bond between the Philippines and Singapore.
